Dr. Jaykumar V
Chairperson
- Teaching
About
Professor at the Department of Management Studies with 4 years of Industry and 17 years of teaching experience. He was previously the program coordinator and Associate Professor at the Department of Hotel Management,Christ University. In addition he is also a certified Wine trainer from the Globally acclaimed Wine and Spirit Educational Trust,London,UK. He has conducted various curated sessions on Hospitality in Manipal University. He is also on the Board of Examiners for Mysore University, compiled programme materials for Madurai Kamaraj Kamaraj. On a professional front, he is also a trainer for various Beverage Marketing companies. He has visited Taylors University,Malaysia for fostering Academic tie-ups and strengthen inter-University research publications in 2012. Visited Singapore to attend the Food Asia Summit in 2009, to understand contemporary food and beverage trends. He has also organized several national and international conferences along with conducting workshops for Government Immigration officers, and conducting Quality improvement programmes for enhanced academic rigor.
A keen Quizzer and Sports Enthusiast
Nominated as Young SKAL Director for SKAL Bangalore in the year 2020 Board of Studies Member for Manipal , MS Ramaiah and Garden City University
Strategic Human Capital Management
Brand Management
Strategy Management
Retail Management
Wine Studies
Food and Beverage Management
Entrepreneurship Management
Business and Innovation environment
As Professor and Chairperson of Hospitality and Event Management, keenly involved in academic, research and extension activities for the program.
Program Development, Develop Contemporary curriculum, Enhance Industry-Academia Interface and provide a holistic learning environment to all stake holders
Wine Studies
Competency Management
Brand Management
Food and Beverages
Startups and Business Incubation
Currently on board as external member for 3 management studies research scholars
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A Cursory content study of Indian wine label vis-a-vis new world wine label to enhance impulse buying among novice wine consumers-7th Asia Euro Conference 2018: Tourism, Hospitality & Gastronomy Conference
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An Interdisciplinary Approach towards Advanced Research Department of Tourism Studies 18/02/2014
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International Conference on Management (GDGU-ICON) GD Goenka University International 10/04/2014
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Contemporary Scenario in Tourism & Hospitality Industry 28/08/2014
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International Seminar on Tourism Leisure and Hospitality-In a Global Economy 24/02/2015
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International Conference on Leadership strategies for Marketing, Accounting,Business, Entrepreneurship, Economics and Tourism Krishi Sanskriti Publications International 15/05/2016
Enhanced Understanding of Hotel and Hospitality Marketing trend for the next generation consumerism Golden Research Thoughts- International Multidisciplinary Research Journal / 4 / 2 / 1 - 4 2231-5063 02 August,2014
Service Sustainability in Hotel Operations-An Introspective Approach Review of Research Journal / 3 / 10 / - 2249-894X 21 July,2014.RANKING HOTEL MANAGEMENT COLLEGES IN INDIA- A SKEWED LACUNAE Indian Streams Research Journal / Volume : VI / II / - 2230-7850 26/03/2016
ENHANCED UNDERSTANDING OF HOTEL AND HOSPITALITY MARKETING TREND FOR THE NEXT GENERATION CONSUMERISM Golden Research Thoughts / 4 / 2 / 1 - 4 2231-5063 August,2014
SUSTAINABLE AND DYNAMIC "TOURISM AND HOSPITALITY CURRICULUM" - AN ANALYSIS OF TOURISM EDUCATION IN SOUTH INDIA International Journal of Management And Social Science Research Review / 1 / 2 / 41 - 45 E- ISSN - 2349-6746 ISSN -2349-6738 September, 2014
Issues and Opportunities of Niche Tourism Markets- Understanding South India Wine Tourism European Journal of Business and Management / 4 / 16 / 51 - 59 ISSN 2224-607X (Paper) ISSN 2225-0565 (Online) 01 September,2014
Hotel Managers perspective of managerial competency among graduating students of Hotel Management programme International Journal of Computer and Mathematical Science / 3 / 5 / 24 - 42 2347-8527 05 July,2014
Wine Festival and Wine Consumerism - A Perspective Study on Influence and awareness in the Growth and Acceptance of Wine in Indian Market International Journal of Engineering Technology, Management and Applied Sciences) / 2 / 4 / 20 - 36 2349-4476 25 August,2014
Understanding Modern Tourism in Relation to Contemporary Tourist Psychology Ripples / 1 / 1 / 89 - 95 2229-6794 28 August,2014
Service Praxis using tablet personal computer (I pad apps)- A proposed framework International Journal of Scientific Knowledge computing and information technology / 5 / 6 / 20 - 28 2305-1493 December,2014
How to manage the anxiety level of undergraduate students during the last half an hour of written exams to improve written performance scores, International Journal of Research Excellence in Management / 3 / 3 / 57 - 62 2278-7089 November,2014
Evaluation of Jungle lodges- a Customer's Perception Exploring Multidisciplinary Approaches / / / 102 - 107 978-967-0173 -09-2 December 2012
Urban Wine Tourism in South India- Contemporary prospects and challenges Exploring Multidisciplinary Approaches / / / 82 - 86 978-967-0173 -09-2 December 2012
Hotel Managers perspective of Managerial Competency among students of Hotel Management programme Indian Streams Research Journal / IV / II / - 2230-7850 March 2014
"An Exploratory Study on Customer Preference to Select the Restaurant Through Smart Phone Applications Based Restaurant Promotion". Advanced Science Letters,Scopus Indexed / 21 / 6 / 1489- - 1493 ISSN: 1936-6612 (Print): EISSN: 1936-7317 (Online) une 2015
A study on "Student preference towards the use of Edmodo as a learning platform to create responsible learning environment" Elsevier,Procedia / 144 / / 416 - 422 July,2014
Service delivery improvement models: A review Elsevier,Procedia / 144 / / 343 - 359 July,2014
Hotel managers perspective of managerial competency among graduating students of hotel management programme Elsevier,Procedia / 144 / / 328 - 342 July,2014
Creating Opportunities through Innovation:The future of Tourism and Hospitality in Asia V.Jaykumar, Leena Fukey, Kandappan Balasubramanium 978-967-0173-14-6 May,2014
Creating Opportunities through Innovation:The future of Tourism and Hospitality in Asia V.Jaykumar, Leena Fukey, Kandappan Balasubramanium 978-967-0173-14-6 May,2014
International Conference on Management- Changing face of Modern Retail: The New Economic Order V.Jaykumar 978-93-83842-39-1 April 2014
College-A Step closer to reality Deccan Herald- DH Education Daily 05/07/2013
Ranking Hotel Management Colleges in India-A Skewed Lacunae International Conference on 'Leadership Strategies for Management of Marketing, Accounting, Business, Entrepreneurship, Economics and Tourism' Jawaharlal Nehru University,New Delhi 15/05/2016
Understanding Modern Tourism in Relation to Contemporary Tourist Psychology 3rd Annual International Conference "TRANSITION", "Contemporary Scenario in Tourism &Hospitality Industry". Bangalore 28/08/2014
Hotel managers' perspective of managerial competency among graduating students of hotel management programme 5th Asia - Euro Conference 2014 Malaysia 21/05/2014
Hotel managers' perspective of managerial competency among graduating students of hotel management programme 5th Asia - Euro Conference 2014 Malaysia 21/05/2014
A study on "Student preference towards the use of Edmodo as a learning platform to create responsible learning environment" 5th Asia - Euro Conference 2014 Taylor's University,Malaysia 21/05/2014
A Study on How Consumer accesses the service Quality of Internet Retailing International Conference on Management- Changing Face of Modern Retail:The New Economic Order GD Goenka University, Gurgaon 25/04/2014
A Study on How Consumer accesses the service Quality of Internet Retailing International Conference on Management- Changing Face of Modern Retail:The New Economic Order GD Goenka University, Gurgaon 25/04/2014
Urban Wine Tourism- Contemporary Challenges and Prospects 4th Asia-Euro Tourism, Hospitality and Gastronomy Conference Malaysia
Seminars Organized:Research Initiatives in Academics and teaching learning Apps -Bangalore 13/01/2015
Research Initiatives in Academics and teaching learning Apps -Bangalore 13/01/2015
Beer market in India- strategies, branding, competition and distribution issues" -03/12/2014
Beer market in India- strategies, branding, competition and distribution issues" -03/12/2014
Cul-Art Bangalore -10/09/2014
National Conference on Trends In Hospitality -Hotel Management, Christ University Bangalore 14/11/2013
Research Writing Skills for Young Researchers:Wine Marketing Techniques Bangalore -28/06/2013
Oral Hygiene and its importance -28/06/2012
Master class on Viticulture -08/06/2012
Wine and Spirit Educational Trust, London Bangalore -08/06/2012
Workshop/FDP/Training programme Attended:Teaching and Learning: Optimal Use of Teaching-Learning Resources of the University - Deanery and Departmental Directives. -Christ University 30/05/2016
Workshop on Linking Six Sigma to strategy -Faculty Professional Development program -Deanery of commerce and Management 27/11/2015
Understand design, service and beverage operations 23/11/2015
Open Box", - understand operations and management functions, Development 30/09/2015
Wine and Spirit Educational Trust-Level 2 -Academic Writing Workshop -30/03/2015
Curriculum Enhancement Workshop Department of Tourism 08/01/2015
Re-engineering Hospitality thoughts -25/09/2014
Routledge Editorial Workshop -Taylor and Francis -25/09/2014
Italian Wine appreciation from Terre Cortesi Moncaro -30/07/2013
Education
Ph.D( Hospitality Management), 2015
M.Phil( Tourism), Madurai Kamaraj, 2009
MTM( Tourism), Madurai Kamaraj, 2006
DHMCTAN( Hotel Management), IHM Chennai, 1996